Publication details
Business Management in the Czech Republic
| Basic information | |
|---|---|
| Original title: | Business Management in the Czech Republic |
| Authors: | Petr Suchánek, Radoslav Škapa, Ondřej Částek, Michael Doležal, Eva Kubátová, Alena Klapalová, Lenka Jaterková, Petr Valouch, Eva Karpissová |
| Information from University Press | |
|---|---|
| Price: | Not for sale |
| Publisher within MU: | Faculty of Economics and Administration |
| Further information | |
|---|---|
| Citation: | SUCHÁNEK, Petr, Radoslav ŠKAPA, Ondřej ČÁSTEK, Michael DOLEŽAL,
Eva KUBÁTOVÁ, Alena KLAPALOVÁ, Lenka JATERKOVÁ, Petr VALOUCH
and Eva KARPISSOVÁ. Business Management in the Czech Republic
(Business Management in the Czech Republic). 2. vyd. Brno:
Masarykova univerzita, 2008. 133 pp. Skripta ESF MU, 2. ISBN
978 -80-210-4662-7.Export BibTeX@misc{788047, author = {Suchánek, Petr and Škapa, Radoslav and Částek, Ondřej and Doležal, Michael and Kubátová, Eva and Klapalová, Alena and Jaterková, Lenka and Valouch, Petr and Karpissová, Eva}, address = {Brno}, edition = {2.}, keywords = {business; management; FDI; marketing; accounting; quality; m -commerce},language = {eng}, location = {Brno}, isbn = {978 -80-210-4662-7},note = {Skripta}, publisher = {Masarykova univerzita}, title = {Business Management in the Czech Republic}, year = {2008} } |
| Original language: | English |
| Field: | Economy |
| Type: | Učební texty, pomůcky |
| Keywords: | business; management; FDI; marketing; accounting; quality; m-commerce |
The publication is made as cross-sectional, where it is blends all sorts of topics outspread to the business economy to students (mainly foreign) made complex review of actual problems of Czech enterprises and of an access used in their solving. In chapters are tuned properly practical findings with actual theoretical concepts. Chapters are organized with method, where it is proceeded from general findings, that they regard whole economy and macroeconomic relationships to the concrete problems, that they regard partial areas (resorts, companies). Problems are seen from view of business economy without respect to the optics of view (it means macro- or micro-scale).
