Publication details

Výzkum firemní kultury ve vztahu ke strategii firmy

Title in English Research of corporate culture in relation to the strategy of the company


Year of publication 2004
Type Article in Periodical
Magazine / Source Psychologie v ekonomické praxi
MU Faculty or unit

Faculty of Economics and Administration

Field Management and administrative
Keywords corporate culture; strategy
Description The article presents the results of a pilot study for the research "The role of the corporate culture in the strategic management of Czech companies" (MSM 265100018).The study used a sentence-completion test and the OCAI questionnaire developed by K. S. Cameron and R. E. Quinn, the results were compared.

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