Publication details

Odbytová problematika malých a středních podniků

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Title in English Sales problems of SMEs
Authors

KLAPALOVÁ Alena

Year of publication 2006
Type Article in Proceedings
Conference Nové trendy - nové nápady 2006
MU Faculty or unit

Faculty of Economics and Administration

Citation
Field Management and administrative
Keywords SMEs sales marketing barriers resources internal and external environment
Description The paper presents some results of the questionnaire survey oriented to the chosen areas of the sales problems of the enterprises realizing the activity in the Czech republic (including export or import) with the concentrated attention at the prevailing part of the respondents from the group of small and middle entrepreneurship.
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