Informace o publikaci

Customer Satisfaction with Quality of Products of Food Business

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SUCHÁNEK Petr RICHTER Jiří KRÁLOVÁ Maria

Rok publikování 2017
Druh Článek v odborném periodiku
Časopis / Zdroj Prague Economic Papers : Quarterly Journal of Economic Theory and Policy
Fakulta / Pracoviště MU

Ekonomicko-správní fakulta

Citace
www https://www.vse.cz/pep/595
Doi http://dx.doi.org/10.18267/j.pep.595
Obor Řízení, správa a administrativa
Klíčová slova company performance; competition; customer expectation; customer satisfaction; food industry; quality; quality management; repurchase
Přiložené soubory
Popis This article is a part of a specific research output called Quality Influence on the Performance and Competitiveness of the Company. One of the research phases is elaborated in this article; its subject is measuring customer satisfaction with the quality of food products companies in the Czech Republic. This article aim is to determine the level of customer satisfaction with the quality of food production enterprises. The partial aim of the article is to identify factors that have the greatest influence on the customer satisfaction. The research confirms close relations between customers’ quality perception, their satisfaction and the level of fulfilment of their demands.
Související projekty:

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