Informace o publikaci
Multi-Functionality of Metaphor in Newspaper Discourse
| Autoři | |
|---|---|
| Rok publikování | 2011 |
| Druh | Článek v odborném periodiku |
| Časopis / Zdroj | Brno Studies in English |
| Fakulta / Pracoviště MU | |
| Citace | |
| www | Digitální knihovna FF MU |
| Obor | Jazykověda |
| Klíčová slova | metaphor; function; CDA |
| Popis | This paper investigates cognitive and social functions that metaphor fulfils in newspaper discourse on natural catastrophes, aiming to reveal multi-functionality of figurative language. The analysis reveals that metaphor functions as a conceptual tool and an effective ideological weapon. It simplifies reality, hides politico-economic and social conditions, bipolarizes the world, dramatizes stories by appealing to readers’ emotions, and creates feelings of community and belonging. |