Publication details

Nový přístup k analýze podnikatelského prostředí.

Title in English A new approach to the analysis of the business environment.
Authors

BLAŽEK Ladislav

Year of publication 2016
Type Article in Proceedings
Conference Aktuálne problémy podnikovej sféry 2016
Citation
Keywords stakeholder theory; model of an enterprise; strategic analysis
Description The article deals with the use of the stakeholder approach to the analysis of the business environment. The company is seen as a set of relationships to the owners, employees, customers, suppliers, creditors and the state. The presented model is compared with traditional methods.

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