Publication details
The word/image dualism revisited: Towards an iconic conception of visual culture
Authors | |
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Year of publication | 2013 |
Type | Article in Periodical |
Magazine / Source | Journal of Sociology |
MU Faculty or unit | |
Citation | |
Web | http://jos.sagepub.com/content/early/2012/05/04/1440783312444804 |
Doi | http://dx.doi.org/10.1177/1440783312444804 |
Field | Sociology, demography |
Keywords | cultural sociology icon iconicity iconic turn image material culture meaning pictorial turn visuality |
Attached files | |
Description | Is there any difference between the widely discussed ‘pictorial turn’ and the emerging ‘iconic turn’? If so, does it matter? The answers to these questions are positive if we look at the problem from a cultural sociological point of view. It has been observed that the concept of the ‘iconic turn’, coined by a German philosopher Gottfried Boehm, may capture more effectively the sense of life attributed to visual objects than W.J.T. Mitchell’s famous ‘pictorial turn’. This article endorses this conjecture and provides a theoretical context for its justification. It thus contributes to the emerging debate about the paradigm shift in studies of visual culture. |