Publication details
Life on Social Media : Instagirls and the Rise of Micro-celebrity
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Year of publication | 2017 |
Type | Popularization text |
MU Faculty or unit | |
Citation | |
Description | The article deals with the rise of celebrity on social media. It focuses on the strategies users employ to promote themselves online and gain more followers, such as hashtagging and tagging. The author also aims to show that the influence of online micro-celebrities is no longer limited to social media but extends to various aspects of public life. |