Publication details

Vizualizace „pokroku“: vizuální jazyk reklamy a Výstava moderního obchodu 1929 v Brně.

Title in English The Visualization of "Progress": the Visual Language of Advertising and the Exhibition of Modern Trade 1929 in Brno.
Authors

HRADSKÁ Helena

Year of publication 2008
Type Article in Proceedings
Conference Sborník konference "Slovo – obraz – zvuk (Duchovný rozmer súčasnej kultúry)" II. Umenovedné štúdie.
MU Faculty or unit

Faculty of Arts

Citation
Keywords Visualization - Progress - Visual Language - Advertising - Exhibition of Modern Trade 1929 in Brno
Description The paper presents the possibilities of interpretation of the adverts and international trade exhibitions of the 2nd half of the 19th century and the 1st half of the 20th century in context of the synchronous idea of progress of society and modernization.

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