Publication details
Zlá mediální studia a zkoumání stratagemat šedých médií
| Title in English | Evil media and the Reaserch of Gray Media stratagemas |
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| Authors | |
| Year of publication | 2013 |
| Type | Appeared in Conference without Proceedings |
| MU Faculty or unit | |
| Citation | |
| Description | What is stratagema? The trick used in the argument or persuasion to deceive the enemy, or a very effective means of communication practitioners such were Greek sophists or Machiavelli? Argument foul or the art of how to get in every debate the truth? Do not ask whether it is good or bad, but whether it is effective, in this way Evil media studies deal with sofistic way of using stratagemas in the theoretical investigation of programmed media. As a contribution in terms of the main theses interpreted stratagematu No. 4 (Fuller and Goffey, 2007) try to identify and introduce stratagemic behavior of those involved in the interaction networks called gray zone media. The aim of this paper is to illustrate the approach mentioned (humorous) example stratagematical design distinctive public relations reality, but also the (serious) example of the theoretical detection of non-obviousness of hypertext. |
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