Publication details

Individualism and collectivism and their cognitive correlates in cross-cultural research

Authors

ČENĚK Jiří

Year of publication 2015
Type Article in Periodical
Magazine / Source The Journal of Education, Culture and Society
MU Faculty or unit

Faculty of Arts

Citation
Web http://nowadays.home.pl/JECS/data/documents/JECS=202015=20=282=29=20210-225.pdf
Doi http://dx.doi.org/10.15503/jecs20152.210.225
Field Psychology
Keywords individualism; collectivism; holistic thinking; analytic thinking; culture
Description This paper reviews the current findings on the dimension of individualism/collectivism, which might be a useful tool for the comparison of different cultures and for the investigation of the effect of culture as a psychological concept on individual mental processes. The validity and reliability of the concept of the dimension of individualism/collectivism is discussed. The related theory of analytic and holistic thinking is introduced within a framework of extensive comparative research in the field of cross-cultural psychology. Several interesting research designs on cross-cultural differences in cognition and perception are described. The empirical part contains a short report of research conducted on a sample (N=92) of Czech and Czech Vietnamese university students using a scale of horizontal and vertical individualism/collectivism (Bartoš, 2010). The results do not fully support the traditional view of individualistic Europeans and collectivistic Asians.
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