Publication details

Jak postihnout nekalé jednání vůči soutěžitelům nebo spotřebitelům

Title in English How to evaluate unfair practices against competitors and/or consumers


Year of publication 2009
Type Article in Periodical
Magazine / Source Obchodněprávní revue
MU Faculty or unit

Faculty of Law

Field Law sciences
Keywords advertising and parasitic behaviour; guerilla marketing; agressive advertising
Description New forms of unfair commercial practices, after all parasitic behaviour, guerilla marketing, agressive advertising
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