Publication details

The picture versus “the pictorial product“ (the genuine and false imagery in authentic visual expressions of the child)



Year of publication 2012
Type Conference abstract
MU Faculty or unit

Faculty of Education

Description Research question: What are the conditions for authentic creation of a genuine picture? What are the differences between the picture and the pictorial product? Moreover, the research explores the circumstances under which the authorship of the picture and of the pictorial product occurs and the definitions of both these terms. While a picture is created spontaneously on the basis of direct sensual experience with the world and inner memory (linked to imagination), the pictorial product is created for some purpose, especially a commercial one. The purposes for creation of pictorial products are: advertising, aesthetic decoration, appealingness, pleasure. The picture often takes the role of a cultural tool (see the history of art) – however, the differences between the cult “work” and pictorial cult “product” are obvious. A cult practised through imagery is a medium to solidify collective thinking. The pictorial product in the role of a cult tool functions as a means to satisfy the libidinal instinct of sharing one community. On one hand a genuine picture mirrors the soul, on the other hand a profane visual representation is related to narcissistic pictorial products. The pictorial product is also a means for manipulation. The objective of the research was to identify the circumstances of the inclusion of the pictorial product into the subconscious of a child viewer, to describe the influence of the pictorial product on the authentic visual expression of the child. Distinguishing between pictorial products and “genuine pictures” is necessary in order to determine inspiration resources, methodological strategies and objectives of visual art education. In order to deal with the research question the methods of examining symbolic interactionism and phenomenological studies (coding, narrative analysis, hermeneutic procedures) were used.
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