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Analysis of Using Two Methods of Online Dispute Resolution in B2B Relationships

Název česky Analýza užití dvou metod online řešení sporů v B2B vztazích
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ŠIMKOVÁ Nikola SMUTNÝ Zdeněk

Rok publikování 2017
Druh Konferenční abstrakty
Fakulta / Pracoviště MU

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Citace
Popis The paper presented results of the multiple case study. For simulating negotiations between the companies were selected 40 students who formed pairs. Each pair consisted of one participant from Faculty of Economics, Technical University of Košice in Slovakia and one participant from Faculty of Informatics and Statistics, University of Economics, Prague in the Czech Republic. It was carried out 20 individual case studies. Half of the case studies was conducted through e-NeGotiAtion method, in which is used a genetic algorithm for selection of the most appropriate resolution to the dispute from the perspective of involved parties, and the second half in the form of free communication via e-mail. For each of these forms were completely different case studies of the dispute between buyer and seller. It was measured the participant’s personality using the Ten Item Personality Measure (TIPI) and emotions by the Positive and Negative Affect Schedule (PANAS) instrument. Moreover, respondents assessed the process and results of the e-negotiation in a questionnaire. In the paper, this information is linked and analyzed. One of the interesting findings is that all participants using e-NeGotiAtion method were satisfied with the overall solution.

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